Digital Strategy

Digital tactics can transform metrics into movements and clicks into dollar signs, but only with the right strategy for your audience.

A sound communications strategy hits the right notes across the right channels, and that includes digital. As an agency strongly rooted in public relations, we’re uniquely positioned to leverage our nimble nature and penchant for problem solving to develop dynamic digital campaigns that garner unparalleled results.

Our Digital Services


Social Media Audit & Competitive Analysis


Social Media Management


Social Media Content Development


Short-Form Video Development


Crisis Monitoring & Management


Content Amplification


Influencer Marketing


Digital Thought Leadership


Data & Analytics Reporting

Social Media Audit & Competitive Analysis

Curious how your content is performing on social media? Want to understand how you stack up against your competition? We got you. From platform-specific analysis to a full competitive review, our team will take a deep dive into your current social channels to find what’s working (and more importantly, what’s not working), explore channels you might be under-utilizing and review competitors’ social presence. We then deliver a comprehensive social media audit with key learnings, thoughtful insights and opportunities to make your social media stand out.

Short-Form Video Development

Ready to meet your audience where they are? Whether it’s on TikTok or Instagram, it’s no secret that short-form video is the VIP of the social media scene. At Vault, we specialize in creating scroll-stopping, authentic short-form video content that engages your audience in the moment. We understand the value of catering to each social media channel to reach your audience at the right time, in the right place, with the right message to drive meaningful results.

Paid Social Advertising

Whatever your objectives, we’ve got the fresh ideas and digital expertise to develop impactful campaigns leveraging native social advertising tools on platforms like Facebook, Instagram, TikTok, LinkedIn, YouTube, Twitter, Pinterest, and more. From driving web traffic and generating leads to increasing brand awareness and retargeting to drive conversions — we develop a layered media mix to not only reach your target audience, but make your message truly resonate.

Digital Thought Leadership

A supplement to your LinkedIn company page strategy, our Leadership Influence Fast Track (LIFT) Program is designed to amplify the influence of your leadership among an audience of key decision makers to foster a pipeline that can ultimately impact revenue. LinkedIn is already at the center of your company’s B2B marketing strategy, but the thoughts, opinions and point-of-view of your leadership team can uniquely impact your target audience in a way that company posts just can’t.

Influencer Marketing

Influencer marketing is the hybrid of old and new marketing tools, taking the idea of celebrity endorsement and placing it into a modern-day (digitally focused) content marketing campaign. Our hyper-targeted, hands-on approach to influencer activations is a game-changer for many of our clients — even those with very niche B2B audiences.

Need more reach?

For social media strategy, influencer activations, or digital campaign development — we’re here for you!