Vault’s most tenured employee with more than 10 years at the agency, Abby has made a positive contribution to her clients’ media relations campaigns at every level along her career. A self-professed “media relations addict,” Abby has unparalleled relationships with national, regional and local media that allow her to think like a journalist and assist with everything media need to package a compelling story. She holds responsibility for all media relations work at Vault — helping our teams craft successful pitches, frame stories and get stellar media relations results. Her second home is The Big Apple, where she’s known to jaunt often to meet with her ever-growing roster of contacts (and to pretend that she has an apartment there).
Born In: Philadelphia, PA
Aliases: Abs, Ab or Tinker Bell
Education: B.S. Public Relations from S.I. Newhouse School of Public Communications at Syracuse University
I Heart Vault Because: It’s like a second family.
Favorite Retail Store: Target. Sometimes I wander the aisles as a self-care technique.
Runs On: Pixie Dust
Personal Hero: My Bubbie
When I’m Not at Vault, You Can Find Me: Shopping
Little Known Trivia Fact: I’m obsessed with lyrical dance. When I listen to music, I’m basically dancing the lyrics in my head!
What I Wanted To Be When I Grew Up: A news anchor
Best Media Placement: Good Morning America “Pop News” for Thomas’ National English Muffin Day
My Life’s Theme Song: When You Wish Upon A Star
Desired Work-Related Superpower: Ability to know if a reporter is going to respond to a pitch
Favorite Word in the English Language: Mensch. If you are one, we’ll get along great!