With the Super Bowl only two days away, football fans around the country are getting pumped to watch the big game. But, millions of others will also tune in just to view the much-anticipated commercials.
This year, advertisers are using a new tactic to drum up even more interest before kick off and maximize the $3.5 million spent for a 30-second Super Bowl commercial spot. Advertisers have started sharing commercial teasers on YouTube to draw a larger audience during the game. In fact, more than 50 Super Bowl commercial teasers have already appeared in one form or another for the world to see.
Do you think these early glimpses will help advertisers?
Here are some of the most watched 2012 teasers, each garnering millions of views:
Honda CR-V “Matthew’s Day Off”
Doritos “Make Your Own”
Volkswagon “The Bark Side”
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