If you follow @VaultComm on Twitter, you’re probably aware of the Behind the Headlines event we hosted last week. The event was inspired by the simple question, “what were the biggest headlines of the past 10 to 12 months and who were the PR pros behind them.” Then, voila! Behind the Headlines was born and, before we knew it, we were sitting at The Hub at the Cira Centre captivated by the PR processes that supported the region’s biggest news stories.
We tweeted interesting tidbits during our afternoon of speaker sessions as a way to involve our Twitter followers in this unique opportunity to pick of some of the best corporate and nonprofit PR brains in the Philadelphia region. Take a look at our list of speakers coupled with our favorite takeaway tweets below:
Bonnie Clark, VP of Communications, Philadelphia Phillies
Rob Zeiger, SVP of Communications, Philadelphia Eagles
John Demming, Senior Director of Corporate Communications, Comcast
Beth Jolly, Communications Director, and Anthony Sanzio, Group Director of Corporate & Brand Communications, Campbell Soup Company
On the transition of the company’s first female CEO:
Alan Jaffe, Public Relations Manager, Pennsylvania Horticultural Society
Ike Richman, VP of Public Relations, Comcast Spectacor
Ed Cambron, PIFA Executive Director, Kimmel Center
Tracy Galligher, Director of Marketing & Communications, Opera Company of Philadelphia
Jay Nachman, Public Relations Director, National Museum of American Jewish History
Dave Schrader, Director of Communications, American Red Cross of Southeastern PA
We’d like to thank all our wonderful speakers for making this event a success. If you’re interested in checking out all our ‘live from’ Behind the Headlines tweets, click here.